The Ten Commandments of FCP

Tim & Claire Lecture 

The Ten Commandments of FCP 

1// Thou shalt not present pixelated or distorted images. (300 ppi is spot on)

 -More pixels makes for a sharper edged and better quality image.

 -Ppi = pixels per inch in Photoshop

 -ddi = dots per inch on screen output (printing) 

Always hold the SHIFTkey when scaling an image. 

Overprint preview on InDesign will highlight any images there are issues with. 

2// Though shalt always use a grid structure. 

3// Though shalt respect the 10 commandments of type. (Book from library) 

 -No more than three type faces per doc. 

 -Keep type size as 8pt to 10pt. 

Kerning - white space between letters. Should be even, InDesign you can alter this. 

Don't use just capitals for main body of text. 

Thou shalt not make lines too short or too long - text that spans across the page is difficult to read but at the same time columns shouldn't be too thin. 

Turn off hyphenation! 

 

4// Thou shalt not use unnecessary elements on a page. 

5// Thou shalt not use standard printer paper. 

6// Thou shalt consider the aesthetic of the brand. 

 -Use appropriate logos etc. Visual research is essential for the Perfume Brief so the colours etc don't connote the wrong things. 

7// Thou shalt use spell check and proof read!!!! Edit - spelling - check spelling (InDesign) 

8// Thou shalt use page design which is appropriate for the content. 

9// Thou shalt always do a test print. Test he most difficult page e.g. full colour pages. Try and experiment with textures and ask Claire for advice on how to achieve these things.

10// Thou shalt use my reflective journal. 

Help tool on InDesign, guides on the NOW. 

Printing in InDesign: create booklet  - setup - preview - print settings. Check it is set up as it should be.